Egor Onopko, an aspiring blogger from Vladivostok, Russia, has managed to get a lot of media attention and make some good pocket money by turning the right side of his neck into advertising space for interested individuals and businesses. Nobody really believed that Onopko, who works with “Onokonda” on social media, would go through the idea when he first announced it on Instagram, but last week he posted and added visual evidence that he had been through it added that he had made around 1 million rubles ($ 13,500) for the 10 commercials sold.
Photo: onokonda / Instagram
Onokonda told fans that he was inspired to transform himself into a walking billboard by digital creator Jan Stashkevich, who specializes in highlighting bloggers and who was the first to buy ad space on Egor’s neck. He was also the one who suggested finding nine other interested customers. Stashkevich’s handle isn’t etched next to the other nine, so maybe it’s on the other side?
Apparently, a young blogger’s announcement sparked great interest among businesses and individuals in Russia and neighboring countries who wanted their social media handles etched on his skin forever. In the end, he sold the nine available spots to companies and influencers in Russia, Ukraine and Belarus.
To have her Instagram nickname permanently tattooed on Onokonda’s neck, prospects had to pay a fee of 100,000 rubles ($ 1,350) which, you must admit, is a decent amount for lifetime advertising. The young blogger told the Russian media that there was great interest in the unique properties and that he had to decline many offers.
To make everything legitimate, Egor and his clients signed a contract that stipulates that the tattoos on his neck will remain visible for the rest of his life and that he will be prohibited from erasing them or covering them with other tattoos.
Egor Onopko isn’t the first to turn into a billboard, but he’s the first to have Instagram tattoos inked instead of company names or logos. In the past, we had a man who tattooed his favorite brand logos on his body for free, and even a Japanese company that wanted to rent armpits for women as advertising space.